Veracity Marketing Blog

Mark Mohammadpour: Chasing the Sun [Podcast]

Mark Mohammadpour: Chasing the Sun [Podcast]

In this episode of the PR Talk podcast, Amy Rosenberg sits down for an extended talk with Mark Mohammadpour of Chasing the Sun — a health coaching company for communications professionals.

Cision’s Rebecca Dersh [Podcast]

Cision’s Rebecca Dersh [Podcast]

PR Talk Podcast interview about PR reporting, analytics, automation and more. Host Amy Rosenberg talks with Cision’s PR Manager Rebecca Dersh.

Work/Life Balance [Podcast]

Work/Life Balance [Podcast]

Work/life balance is a popular topic for all industries and job types. Amy and Mike talk about how they strive to strike the right ratio and provide tips for listeners on the PR Talk Podcast.

PR Tools [Podcast]

PR Tools [Podcast]

In this episode of PR Talk, Amy shares her view that the most important PR Tool is not the mind, relationships, a press release or even her favorite, the telephone. She insists that the most important PR tool is instinct.

When to Use a Press Release [Podcast]

When to Use a Press Release [Podcast]

When a Press Release is Better than a Press Pitch. In this episode of PR Talk Amy and Mike talk about when using a press release will provide additional value to “just” sending a pitch.

Forget Your Story [Podcast]

Forget Your Story [Podcast]

In this episode of PR Talk, Mike and I talk about what it means to “Forget Your Story.” Mike was a bit flabbergasted by this concept at first, wondering how marketers can do anything without story-telling, which is the foundation of the human language.

How PR is Different [Podcast]

How PR is Different [Podcast]

PR is relevant to all marketing aspects, along with many of the most crucial parts of an organization’s operation.

Tips for Creating iPhone Videos

Tips for Creating iPhone Videos

Updated for 2019! Creating share-worthy videos is easy! The primary update to these tips is in regards to #4 below, shoot horizontally.

PR Roles and Mindset [Podcast]

PR Roles and Mindset [Podcast]

PR Talk Podcast about the different types of roles played in the PR game. Entire jobs could encompass just one of the roles, but more often than not PR people dabble within all of these roles.

Gini Dietrich, Spin Sucks [Podcast]

Gini Dietrich, Spin Sucks [Podcast]

PR Talk Podcast discusses very big topics such as: what PR actually is, how PR is different from marketing, and why PR matters. But most importantly we talked about how worried Gini is for the PR industry.

CommCon Keynote: Suzanne Stevens [Podcast]

CommCon Keynote: Suzanne Stevens [Podcast]

Suzanne Stevens, the editor of the Portland Business Journal, is going to be keynoting PRSA Oregon’s CommCon2019 event coming up on May 3rd, we thought this would be a perfect time to re-air this interview we did with her a while back.

PRSA Oregon Event: What Recruiters Want

PRSA Oregon Event: What Recruiters Want

PR Talk Podcast was recorded live at “What Recruiters Want” panel, co-organized by PRSA Oregon and Portland State University. We heard from three recruiters in PR, digital marketing, and the footwear/apparel industries.

PR Perfectionist [Podcast]

PR Perfectionist [Podcast]

Amy and Mike talk about perfectionism, being insecure and the rebel mentality in this episode of PR Talk.

Mac Prichard of Mac’s List [Podcast]

Mac Prichard of Mac’s List [Podcast]

In this episode, Amy interviews Mac Prichard about Mac’s List. The job board and career guidance resource started as Mac simply sharing job postings he compiled with friends and colleagues.

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