Templates
Sometimes an outline is all you need to get going. Templates provide a guide to what should be put where. Just fill in the blanks and you are on your way!
![Streamlined Press Release Template [Free]](data:image/svg+xml;nitro-empty-id=MzI0OjYyMw==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgODAwIDYwMCIgd2lkdGg9IjgwMCIgaGVpZ2h0PSI2MDAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
Streamlined Press Release Template [Free]
A streamlined, straightforward press release template from Amy Rosenberg and Veracity Marketing. Available for download in Word or Google Doc format.
The Media Advisory Template
With events, press conferences—or anything you are inviting people to—it’s best to follow a Who, What, Where, When, Why format.
Content Planning Template
Through planning ahead you will understand when to do what and what to say in each category and how to approach.
Educational Minicasts
Audio and/or video clips under 20 minutes that give you step-by-step PR and marketing insights.
![The 3 Keys to TV Success [Minicast]](data:image/svg+xml;nitro-empty-id=NDMwOjI4Mw==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgODAwIDYwMCIgd2lkdGg9IjgwMCIgaGVpZ2h0PSI2MDAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
The 3 Keys to TV Success [Minicast]
Visual. Charity. Timing. Seems pretty simple. If you have these three elements in your pitch, you are on your way to a higher probability of success.
![How To Operate Like a Newsroom [Minicast]](data:image/svg+xml;nitro-empty-id=NDQ5OjMxMA==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgODAwIDYwMCIgd2lkdGg9IjgwMCIgaGVpZ2h0PSI2MDAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
How To Operate Like a Newsroom [Minicast]
Tips for taking your own photos and videos, how to get those assets to the press and when to hire a pro. Plus guidelines for writing photo captions and lots of photo opportunity ideas.
![Thought Leadership Positioning [Minicast]](data:image/svg+xml;nitro-empty-id=NDY4OjMwMA==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgODAwIDYwMCIgd2lkdGg9IjgwMCIgaGVpZ2h0PSI2MDAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
Thought Leadership Positioning [Minicast]
There are many articles about how to become a thought leader. If you’re in marketing or PR, you need to know how to position one of the many “brains” in your organization as a thought leader.
How To’s
Much of the content on our blog is educational. How To posts provide advice and guidance for a variety of topics.
Use Keyword Targeted Writing to Solve Your Content Puzzle
5 Elements of Keyword Targeted Writing – not writing like a robot, targeted keywords, not annoying, structure and linking.
How to Leverage Your LinkedIn for Thought Leadership
Four critical elements to a thought leader’s LinkedIn including optimized profile, consistent high-quality content & engagement.
What To Do After You Get Press
Create a documented, repeatable process and get the story you worked so hard to land in front of more people.
How To Write How-To Blog Posts
Advice and step-by-step instructions on writing how-to blog posts including word count, headings, structure and call-to-action.
What You Need to Start a Podcast
A list of technical elements including hosting, equipment, software and a check-list for what should be included in each podcast episode.
How Volunteering Can Boost Resumes And Even Launch Businesses
Three Professional Volunteer Ideas That Will Add Skills And Increase Connections. I am talking about volunteer work that will not only keep your skills sharp but also possibly bring new skills, such as through these three avenues listed.
PR Talk Podcast
Our PR Talk Podcast features education and tips for today’s marketer. Listen to interviews with media personalities for direct insight and recommendations from the source. Plus minicasts and solo tutorials from our staff.
Establishing an Ethical Framework for Dietary Supplement Marketing
PR Talk Podcast with Dr. Douglas Kalman, SVP of science and regulatory affairs at the Natural Products Association, and adjunct faculty at Nova Southeastern University.
![PR Industry Change: A Real Conversation About Diversity, Equity and Inclusion with Fatou Barry [Podcast]](data:image/svg+xml;nitro-empty-id=NjY4OjY0NA==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgNDAwIDI1MCIgd2lkdGg9IjQwMCIgaGVpZ2h0PSIyNTAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
PR Industry Change: A Real Conversation About Diversity, Equity and Inclusion with Fatou Barry [Podcast]
A PR Talk podcast conversation with PR Girl Manifesto, Hold the PRess and Six Hundred & Rising’s Fatou B. Barry.
![Talking Web3 and NFTs with Joseph Jaffe [Podcast]](data:image/svg+xml;nitro-empty-id=Njc3OjU5MA==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgNDAwIDI1MCIgd2lkdGg9IjQwMCIgaGVpZ2h0PSIyNTAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
Talking Web3 and NFTs with Joseph Jaffe [Podcast]
Cryptocurrency… Blockchain… NFTs… Web3… You hear these buzzwords everywhere now, but what do they actually mean?
![Where’s the Culture – Marketing Connection? Right Here with Emmy Thomas [Podcast]](data:image/svg+xml;nitro-empty-id=Njk0OjYyOQ==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgNDAwIDI1MCIgd2lkdGg9IjQwMCIgaGVpZ2h0PSIyNTAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
Where’s the Culture – Marketing Connection? Right Here with Emmy Thomas [Podcast]
Joining Amy on today’s PR Talk Podcast is Emmy Thomas, VP of Brand and Marketing at Logical Position (LP).
![Why You Need Data in Your PR Strategy with Christopher Penn [Podcast]](data:image/svg+xml;nitro-empty-id=NzAzOjY4Mg==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgNDAwIDI1MCIgd2lkdGg9IjQwMCIgaGVpZ2h0PSIyNTAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
Why You Need Data in Your PR Strategy with Christopher Penn [Podcast]
Co-founder and Chief Data Scientist for Trust Insights, author, keynote speaker, podcast host, Christopher Penn talks about how to collect and use data in PR.
![Science-based Marketing with Elizabeth Edwards [Podcast]](data:image/svg+xml;nitro-empty-id=NzEyOjYxMw==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgNDAwIDI1MCIgd2lkdGg9IjQwMCIgaGVpZ2h0PSIyNTAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
Science-based Marketing with Elizabeth Edwards [Podcast]
Founder of Volume PR and Engagement Science Lab joins PR Talk podcast to talk about psychology and science-based marketing.
![Freelancing Buzz with Michelle Garrett [Podcast]](data:image/svg+xml;nitro-empty-id=NzI5OjU3Nw==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgNDAwIDI1MCIgd2lkdGg9IjQwMCIgaGVpZ2h0PSIyNTAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
Freelancing Buzz with Michelle Garrett [Podcast]
Michelle Garrett, owner of Garrett Public Relations and host of two Twitter chats, #FreelanceChat and #PRLunchHour. Amy & Michelle talk about freelance work and its trending direction.
![Influence Marketing with Jason Falls [Podcast]](data:image/svg+xml;nitro-empty-id=NzM4OjU2Mw==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgNDAwIDI1MCIgd2lkdGg9IjQwMCIgaGVpZ2h0PSIyNTAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
Influence Marketing with Jason Falls [Podcast]
During this episode of the PR Talk Podcast, Amy is joined with Jason Falls, a digital marketing thought leader, author of Winfluence, and host of two podcasts: Winfluence and Digging Deeper.
![What We Love, And Hate, About Marketing [Podcast]](data:image/svg+xml;nitro-empty-id=NzQ3OjYxMg==-1;base64,PHN2ZyB2aWV3Qm94PSIwIDAgNDAwIDI1MCIgd2lkdGg9IjQwMCIgaGVpZ2h0PSIyNTAiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+)
What We Love, And Hate, About Marketing [Podcast]
With Valentine’s Day coming up, we decided to celebrate marketing and PR by asking some of our favorite people what they love about marketing.
