Veracity Marketing Blog

Podcast: Habit Change

Podcast: Habit Change

Tricking ourselves into doing our New Year’s Resolutions we uncover our personal tendencies from Gretchen Rubin’s Habit Change Quiz

Podcast: Steve Strauss: USA Today

Podcast: Steve Strauss: USA Today

Mr.AllBiz delves into the intersection of small business and PR, talks about how to get into his columns, why small business should embrace PR and more.

Podcast: Elyse Stoner: Fresh Perspective

Podcast: Elyse Stoner: Fresh Perspective

In this episode of the PR Talk podcast, Elyse joins host Amy Rosenberg for a conversation about her event philosophy and why ROI may be the wrong framework to measure an event’s success.

Podcast: Mark Mohammadpour: Chasing the Sun

Podcast: Mark Mohammadpour: Chasing the Sun

In this episode of the PR Talk podcast, Amy Rosenberg sits down for an extended talk with Mark Mohammadpour of Chasing the Sun — a health coaching company for communications professionals.

Podcast: Rebecca Dersh: Cision

Podcast: Rebecca Dersh: Cision

PR Talk Podcast interview about PR reporting, analytics, automation and more. Host Amy Rosenberg talks with Cision’s PR Manager Rebecca Dersh.

Podcast: Work/Life Balance

Podcast: Work/Life Balance

Work/life balance is a popular topic for all industries and job types. Amy and Mike talk about how they strive to strike the right ratio and provide tips for listeners on the PR Talk Podcast.

Podcast: PR Tools

Podcast: PR Tools

In this episode of PR Talk, Amy shares her view that the most important PR Tool is not the mind, relationships, a press release or even her favorite, the telephone. She insists that the most important PR tool is instinct.

Podcast: When to Use a Press Release

Podcast: When to Use a Press Release

When a Press Release is Better than a Press Pitch. In this episode of PR Talk Amy and Mike talk about when using a press release will provide additional value to “just” sending a pitch.

Podcast: Forget Your Story

Podcast: Forget Your Story

In this episode of PR Talk, Mike and I talk about what it means to “Forget Your Story.” Mike was a bit flabbergasted by this concept at first, wondering how marketers can do anything without story-telling, which is the foundation of the human language.

Podcast: How PR is Different

Podcast: How PR is Different

PR is relevant to all marketing aspects, along with many of the most crucial parts of an organization’s operation.