Thought Leadership Articles

2022 Public Relations Predictions

Q&A with Amy Rosenberg About Her Public Relations Predictions for 2022, including the biggest PR stories of 2021.

How to Leverage Your LinkedIn for Thought Leadership

Four critical elements to a thought leader’s LinkedIn including optimized profile, consistent high-quality content & engagement.

Using Thought Leadership to Drive SEO [Podcast]

Amy goes in-depth about how to use thought leadership for search engine optimization (SEO) and content marketing.

The Four Types of People You’ll Need to Turn Thought Leadership Dreams into Reality

Strategists, experts, content creators and implementers make up the right team that will deliver results.

How to Leverage Your LinkedIn for Thought Leadership

Four critical elements to a thought leader’s LinkedIn including optimized profile, consistent high-quality content & engagement.

Using Thought Leadership to Drive SEO [Podcast]

Amy goes in-depth about how to use thought leadership for search engine optimization (SEO) and content marketing.

The Four Types of People You’ll Need to Turn Thought Leadership Dreams into Reality

Strategists, experts, content creators and implementers make up the right team that will deliver results.

Move Over Traditional Media: Why Thought Leadership is the New Public Relations

Amy Rosenberg shares Five Ways to Do Thought Leadership and Three Tips for Sharing Your Thought Leadership

The Trifecta to Owning Your Industry with John Hall [Podcast]

Amy welcomes John Hall to discuss tips for productivity, how to combine thought leadership, SEO and PR to own your industry, and the difference between credibility and influence.

Skeptical About Thought Leadership?

Business leaders should also be thought leaders as it adds a human element, provides a platform to share knowledge and ideas, and more.

Frequently Asked Questions (FAQ)

There are some questions that we are frequently asked. We plan to add to this post on a regular basis. If you have a question about public relations, digital PR or agency life, ask away!

Why Thought Leadership is an Essential Marketing Tool for Your Business

Four Ways Thought Leadership Drives Bottom-Line Results including increased visibility and trust, and shorter sales cycles.

Leadership with Ken Jacobs [Podcast]

PR Talk podcast with leadership coach Ken Jacobs on how to become a leader.

Thought Leadership Positioning [Minicast]

There are many articles about how to become a thought leader. If you’re in marketing or PR, you need to know how to position one of the many “brains” in your organization as a thought leader.

Quiz: What Kind of Leader Are You?

Six leadership styles and example of each, followed by a quiz to see which style suits your behavior best.

Woman, Hear Me ROAR!!!

In the wake of Equal Pay Day I realized that my fanatic refusal to accept any additional professional recognition or help for simply being a woman might not be a feminist move at all. In fact, it might be anti-feminist. I identify with the women’s movement to the...