Templates
Sometimes an outline is all you need to get going. Templates provide a guide to what should be put where. Just fill in the blanks and you are on your way!

The Media Advisory Template
With events, press conferences—or anything you are inviting people to—it’s best to follow a Who, What, Where, When, Why format.

The Press Release Template
Looking for a template for the classic press release? Look no further for a straightforward example. Who, what, where, when, why?
Educational Minicasts
Audio and/or video clips under 20 minutes that give you step-by-step PR and marketing insights.
![How To Operate Like a Newsroom [Minicast]](https://www.veracityagency.com/wp-content/uploads/yolanda-sun-44470-unsplash.jpg)
How To Operate Like a Newsroom [Minicast]
Tips for taking your own photos and videos, how to get those assets to the press and when to hire a pro. Plus guidelines for writing photo captions and lots of photo opportunity ideas.
![Thought Leadership Positioning [Minicast]](https://www.veracityagency.com/wp-content/uploads/Expert-Positioning-800x600.png)
Thought Leadership Positioning [Minicast]
There are many articles about how to become a thought leader. If you’re in marketing or PR, you need to know how to position one of the many “brains” in your organization as a thought leader.
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How To’s
Much of the content on our blog is educational. How To posts provide advice and guidance for a variety of topics.
How to Start a Podcast with PRSA [Podcast]
PR Talk podcast episode about how we started PR Talk. Why we started it, our goals and an overview of the technical requirements are featured.
Wikipedia Marketing with Dan Cook [Podcast]
Over his thirty-year career, Dan Cook has worked as a staff journalist in five different markets, including stops at the Portland Business Journal and Reuters.
Back to Basics: Optimizing a Facebook Company Page
Specific step-by-step guide for completing Facebook Business page info, image specifics, and content tips.
Creating a Blog Schedule for a Nonprofit
Answer 5 questions and follow a systematic guide for building a blogging plan with staff, a board and volunteers.
Back to the Basics: Optimizing a LinkedIn Company Page
The basics for creating and/or optimizing a LinkedIn company page and what type of content to share.
Ed Cals: Turning Uncertain PR Coverage into a Sure Thing
With the new year right around the corner, there couldn’t be a better time to address editorial calendars.
PR Talk Podcast
Our PR Talk Podcast features education and tips for today’s marketer. Listen to interviews with media personalities for direct insight and recommendations from the source. Plus minicasts and solo tutorials from our staff.
PR Industry Change: A Real Conversation About Diversity, Equity and Inclusion with Fatou Barry [Podcast]
A PR Talk podcast conversation with PR Girl Manifesto, Hold the PRess and Six Hundred & Rising’s Fatou B. Barry.
Talking Web3 and NFTs with Joseph Jaffe [Podcast]
Cryptocurrency… Blockchain… NFTs… Web3… You hear these buzzwords everywhere now, but what do they actually mean?
Where’s the Culture – Marketing Connection? Right Here with Emmy Thomas [Podcast]
Joining Amy on today’s PR Talk Podcast is Emmy Thomas, VP of Brand and Marketing at Logical Position (LP).
Why You Need Data in Your PR Strategy with Christopher Penn [Podcast]
Co-founder and Chief Data Scientist for Trust Insights, author, keynote speaker, podcast host, Christopher Penn talks about how to collect and use data in PR.
Science-based Marketing with Elizabeth Edwards [Podcast]
Founder of Volume PR and Engagement Science Lab joins PR Talk podcast to talk about psychology and science-based marketing.
Freelancing Buzz with Michelle Garrett [Podcast]
Michelle Garrett, owner of Garrett Public Relations and host of two Twitter chats, #FreelanceChat and #PRLunchHour. Amy & Michelle talk about freelance work and its trending direction.
Influence Marketing with Jason Falls [Podcast]
During this episode of the PR Talk Podcast, Amy is joined with Jason Falls, a digital marketing thought leader, author of Winfluence, and host of two podcasts: Winfluence and Digging Deeper.
What We Love, And Hate, About Marketing [Podcast]
With Valentine’s Day coming up, we decided to celebrate marketing and PR by asking some of our favorite people what they love about marketing.
Industrial B2B Marketing with Laura Norup-Boyer [Podcast]
Amy and Laura talk B2B Industrial Marketing including business culture differences, working in industrial marketing and tips for marketers.