Templates
Sometimes an outline is all you need to get going. Templates provide a guide to what should be put where. Just fill in the blanks and you are on your way!
The Press Release Template
Looking for a template for the classic press release? Look no further for a straightforward example. Who, what, where, when, why?
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
Educational Minicasts
Audio and/or video clips under 20 minutes that give you step-by-step PR and marketing insights.
Minicast: Role of Ethics in Marketing
I was asked to join an AMA-PDX panel discussion event on the Role of Ethics in Marketing. Listen to this minicast for a sneak peek on one of the topics, Fake News, and attend the FREE event on Thursday, January 17 at UO Portland.
Minicast: The 3 Keys to TV Success
Visual. Charity. Timing. Seems pretty simple. If you have these three elements in your pitch, you are on your way to a higher probability of success.
Minicast: How To Operate Like a Newsroom
Tips for taking your own photos and videos, how to get those assets to the press and when to hire a pro. Plus guidelines for writing photo captions and lots of photo opportunity ideas.
How To’s
Much of the content on our blog is educational. How To posts provide advice and guidance for a variety of topics.
Leveraging Your Award, the Public Relations Way
5 steps for winning an award and how to ensure you get coverage for your hard work.
How to Battle Writer’s Block, Tips from Amy
Examining the top 3 mistakes writers make when they can’t think of what to write about.
6 Steps for Promoting an Event on Social Media
Tips on how to boost your social media organization and efficiency for event hosting.
What To Do After You Get Press
Create a documented, repeatable process and get the story you worked so hard to land in front of more people.
Break Through Ego-Centrists & Boost Marketing
Location is a huge composer of our identity. Tips on how to maximize social presence and include your community.
Promote Yourself and Your Listings through Social Media
Tips for Creating iPhone Videos View video and blog post for tips on creating videos on your smartphone.
PR Talk Podcast
Our PR Talk Podcast features education and tips for today’s marketer. Listen to interviews with media personalities for direct insight and recommendations from the source. Plus minicasts and solo tutorials from our staff.
Podcast: Tom Fuller & Dave Thompson: the APR
The APR is the topic of this episode of PR Talk Podcast. Listen to learn how an APR jumpstart transforms service-providers into C-suite advisers.
Podcast: Kim Moore: Oregon Business Magazine
PR Talk host Amy Rosenberg talks with Kim about connecting local business to the larger trends that matter as well as tips for PRs seeking coverage.
Podcast: Habit Change
Tricking ourselves into doing our New Year’s Resolutions we uncover our personal tendencies from Gretchen Rubin’s Habit Change Quiz
Podcast: Steve Strauss: USA Today
Mr.AllBiz delves into the intersection of small business and PR, talks about how to get into his columns, why small business should embrace PR and more.
Podcast: Elyse Stoner: Fresh Perspective
In this episode of the PR Talk podcast, Elyse joins host Amy Rosenberg for a conversation about her event philosophy and why ROI may be the wrong framework to measure an event’s success.
Podcast: Talia Beckett Davis: Women in PR
The owner of Pink Pearl PR and FEMpreneur, and founder of The Organization of Canadian Women in PR and American Women in PR joins the PR Talk Podcast.
Podcast: Rhoda Weiss: PRSA International
PR Talk Podcast with Dr. Rhoda Weiss, CEO of Rhoda Weiss & Associates, Inc. and this year’s chair of the PRSA International Conference in San Diego.
Podcast: Mark Mohammadpour: Chasing the Sun
In this episode of the PR Talk podcast, Amy Rosenberg sits down for an extended talk with Mark Mohammadpour of Chasing the Sun — a health coaching company for communications professionals.
Podcast: Rebecca Dersh: Cision
PR Talk Podcast interview about PR reporting, analytics, automation and more. Host Amy Rosenberg talks with Cision’s PR Manager Rebecca Dersh.