Digital PR (or SEO PR) includes tactics such as link building, content marketing, podcasts, events, sponsorships and more.
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A Public Relations Dictionary
Jargon, Slang, Vernacular, Lingo, Definitions…whatever you want to call it. There are special words, expressions and phrases that are used.
Why Thought Leadership is an Essential Marketing Tool for Your Business
Four Ways Thought Leadership Drives Bottom-Line Results including increased visibility and trust, and shorter sales cycles.
What you need to start a podcast
A list of technical elements including hosting, equipment, software and a check-list for what should be included in each podcast episode.
How Volunteering Can Boost Resumes And Even Launch Businesses
Three Professional Volunteer Ideas That Will Add Skills And Increase Connections. I am talking about volunteer work that will not only keep your skills sharp but also possibly bring new skills, such as through these three avenues listed.
Who Needs PR Distribution Services?
Should you pay for PR distribution? The simple answer is NO! PR Distribution Myths Busted.
How to Choose the Right Communication Channels for Your Communications Campaign
By choosing a combination of channels, businesses can ensure their messages are being received by the widest possible audience.
Tips for Creating iPhone Videos
Updated for 2019! Creating share-worthy videos is easy! The primary update to these tips is in regards to #4 below, shoot horizontally.
What Kind of PR Person Are You?
There are many different types of PR people and which you choose to be will likely shift throughout your career. Here are 8 types of PR professionals
Again! Veracity is a Top Public Relations Firm in Portland in 2018
We are humbled to announce that Veracity has again been recognized as one of the top public relations firms in Portland! This distinction comes courtesy of Clutch, a B2B rating and review service.
Women in the Public Relations Industry
Do people still believe that women can’t do the executive job as well as a man? If so, they are mistaken.
The Tale of Graduate Turned Account Coordinator
Three months deep at Veracity and I am lucky to have bosses who push me to greater lengths every day.