Advice and step-by-step instructions on writing how-to blog posts including word count, headings, structure and call-to-action.
Posts Articles
Why PR and Marketing Should Always Collaborate
Moving All Disciplines Under the Digital Strategy, PR is More Than Just Media Relations, All Marketing is PR
What Every Blog Post Needs
There are critical components that all good blog posts utilize. What’s the perfect length, the ideal structure, and other must-have elements?
Skeptical About Thought Leadership?
Business leaders should also be thought leaders as it adds a human element, provides a platform to share knowledge and ideas, and more.
Digital PR Dictionary
Links, Domain Authority, SEO PR…What Does It All Mean?
Why You Need to Create an Effective Content Marketing Strategy
Utilizing your team to create a winning content marketing strategy. Plus four steps to consider as you begin developing your own content strategy.
Here’s How Public Relations Can Help Your Website
PR work generates high-quality links & mentions, which is good for SEO. Plus an analysis of various link types.
Frequently Asked Questions (FAQ)
There are some questions that we are frequently asked. We plan to add to this post on a regular basis. If you have a question about public relations, digital PR or agency life, ask away!
Public Relations Isn’t Just for Red Carpets
Public Relations (PR) is proactive, builds your public brand, adds credibility, and improves employee retention and recruitment.
Digital PR: It’s About More Than SEO
Digital PR (or SEO PR) includes tactics such as link building, content marketing, podcasts, events, sponsorships and more.
A Public Relations Dictionary
Jargon, Slang, Vernacular, Lingo, Definitions…whatever you want to call it. There are special words, expressions and phrases that are used.
Why Thought Leadership is an Essential Marketing Tool for Your Business
Four Ways Thought Leadership Drives Bottom-Line Results including increased visibility and trust, and shorter sales cycles.