Public Relations Articles

Media Relations, Community Relations, Internal Communitcations, D&I | Diversity, Equity & Inclusion (DEI), Community Relations, Crisis Communications, Thought Leadership

PR Industry Change: A Real Conversation About Diversity, Equity and Inclusion with Fatou Barry [Podcast]

A PR Talk podcast conversation with PR Girl Manifesto, Hold the PRess and Six Hundred & Rising’s Fatou B. Barry.

Case Study: Community Relations Generates Targeted Media Coverage

Veracity partners with Windermere Real Estate annually to raise awareness of the community work offices perform in Oregon and SW Washington.

Streamlined Press Release Template [Free]

A streamlined, straightforward press release template from Amy Rosenberg and Veracity Marketing. Available for download in Word or Google Doc format.

Why You Need Data in Your PR Strategy with Christopher Penn [Podcast]

Co-founder and Chief Data Scientist for Trust Insights, author, keynote speaker, podcast host, Christopher Penn talks about how to collect and use data in PR.

Science-based Marketing with Elizabeth Edwards [Podcast]

Founder of Volume PR and Engagement Science Lab joins PR Talk podcast to talk about psychology and science-based marketing.

This Is Why to Use Podcasts for Digital PR

Podcasts and Digital PR go hand-in-hand whether you are pitching for appearances on other podcasts or creating one of your own.

Freelancing Buzz with Michelle Garrett [Podcast]

Michelle Garrett, owner of Garrett Public Relations and host of two Twitter chats, #FreelanceChat and #PRLunchHour. Amy & Michelle talk about freelance work and its trending direction.

Your Small Business Boom with Steve Strauss [Podcast]

Topics discussed include: pivoting your business, positioning yourself as a thought leader, advertising, pitching, and whether you should be on all social media channels.

Building Agency Partnerships to Develop a Winning Content Marketing Strategy

Common Content Marketing roles include leadership, strategy, production and distribution teams.

Working With Television [Podcast]

In this episode of the PR Talk Podcast, we share four audio excerpts from Amy’s book, A Modern Guide to Public Relations, about Working with Television.

Get the Most Out of Your Next Trade Show with Public Relations Support

PR can support Trade Show Marketing efforts via attending, exhibiting, Sponsoring, Speaking and Connecting.

Case Study: Digital PR via Traditional Pitching

Amassing Digital PR Results Amid the Chaos of COVID-19. A case study with impressive results in links, increased traffic and domain authority.

How to Leverage Your LinkedIn for Thought Leadership

Four critical elements to a thought leader’s LinkedIn including optimized profile, consistent high-quality content & engagement.

Using Thought Leadership to Drive SEO [Podcast]

Amy goes in-depth about how to use thought leadership for search engine optimization (SEO) and content marketing.

What To Do After You Get Press

Create a documented, repeatable process and get the story you worked so hard to land in front of more people.

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