Cailyn Tegel Articles

PR is Roller Derby in Business Clothes

From strategy and communication to teamwork and chaos control, here’s how Roller derby and PR thrive when everyone’s rolling in the same direction.

Video Checklist for Media and Podcast Interviews

Professional tips to improve your video setup for media and podcast interviews, from lighting and framing to sound and on-screen presence.

A Five-Step Guide for Delivering PR Results

This blog outlines how to deliver PR results by setting expectations, defining goals, establishing metrics, reporting, and making adjustments.

The Virtual PR Pro: Strategies for Building and Maintaining Relationships from Home

Cailyn shares how a virtual PR pro can thrive in the digital landscape with the useful strategies and tools.

Adding Affiliate Marketing into the PR Mix with Jessy Klein Fofana [Podcast]

Jessy Klein Fofana, the founder of LaRue, shares how she uses affiliate marketing in her PR strategy to deliver measurable ROI.

Stop Networking and Start Building Relationships with Dan Bruton [Podcast]

Dan Bruton, host of the PDX Executive Podcast and founder of Agate Executive Communications shares how to get the most out of your next event.

Doing the Hard Thing in a Diverse World with Dr. Felicia Blow [Podcast]

Dr. Felicia Blow, Associate Vice President for Development at Hampton University, explores how communicators do what’s necessary, even when it’s hard.

Managing Time Within the Chaos of PR with Anna Dearmon Kornick [Podcast]

Anna Dearmon Kornick, time management coach, shares helpful strategies for professionals looking to manage their time productively.

Focusing On What You Can Control with Jenn Hanson-dePaula [Podcast]

Jenn dePaula, owner of Mixtus Media and host of the Book Marketing Simplified podcast, shares book and personal digital marketing tips.

Start Brewing Up Your Thought Leadership Efforts [Podcast]

Amy shares her knowledge of thought leadership and why many organizations are using thought leadership in their PR and Marketing Strategies.

Behind the News with Christine Pitawanich: An Education in Pandemic Reporting [Podcast]

Christine Pitawanich, a KGW education reporter, discussed her experience reporting during the pandemic, education reporting, and TV pitch tips.

I’m PR: Seeking Organizations Desiring Stronger Brands

A dating profile explaining why organizations should build a relationship with PR and advice on starting the conversation.

PR Industry Change: A Real Conversation About Diversity, Equity and Inclusion with Fatou Barry [Podcast]

A PR Talk podcast conversation with PR Girl Manifesto, Hold the PRess and Six Hundred & Rising’s Fatou B. Barry.

Where’s the Culture – Marketing Connection? Right Here with Emmy Thomas [Podcast]

Joining Amy on today’s PR Talk Podcast is Emmy Thomas, VP of Brand and Marketing at Logical Position (LP).

Why You Need Data in Your PR Strategy with Christopher Penn [Podcast]

Co-founder and Chief Data Scientist for Trust Insights, author, keynote speaker, podcast host, Christopher Penn talks about how to collect and use data in PR.

Four Tips for Crafting an Attention-Grabbing Headline

When crafting a headline, there are many things to consider when trying to grab your audience’s attention. These four tips will help on your next go-around.

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