Content marketing and PR teams must work hand-in-hand to maximize their effectiveness. Initiatives can support consumer marketing and PR outreach efforts.

Media Relations, Community Relations, Internal Communitcations, D&I | Diversity, Equity & Inclusion (DEI), Community Relations, Crisis Communications, Thought Leadership
Content marketing and PR teams must work hand-in-hand to maximize their effectiveness. Initiatives can support consumer marketing and PR outreach efforts.
Topics include why you should incorporate data into your content, online mentions, tips on how to pitch, and how digital PR, link building, and content intertwine.
Amy Rosenberg shares Five Ways to Do Thought Leadership and Three Tips for Sharing Your Thought Leadership
PRSA Oregon event about how to launch a podcast and why you should be paying attention to this marketing medium. Featuring Amy & Connor from Veracity.
DJ Wilson always wanted to run things. And run things she does as the head of KGW Media Group. We’re honored to bring you this episode in time for Women’s Equality Day this Saturday.
Coming up with ideas on what to write about can be hard. However, with a method, some practice and help from your team, you’ll have blog post topics galore.
Joe V. gave us some great tips for pitching his morning live shots. If you’re lucky enough to work with him, you may even get multiple segments of coverage out of it!
Looking for a template for the classic press release? Look no further for a straightforward example. Who, what, where, when, why?
Gary Stein, Editor of the Lake Oswego Review, is unmatched in candor and positivity. Amy & Connor recently witnessed first-hand how dedicated Gary is to the community he works in.
Founder of Silicon Florist & PIE (Portland Incubator Experiment), Rick Turoczy talks about tech, PR and startups in this episode of PR Talk.
A conversation about cannibalism, Go-Go dancing, being “paid to be gay” & celebrity sightings. How Portland is changing, PR tips & pet peeves.
A winding history to community news, advertising that your business has to earn and reaching audiences in the digital age.