How To Articles

Much of the content on our blog is educational. How To posts provide advice and guidance for a variety of topics. See more including Templates, Educational Minicasts and the PR Talk Podcast on our Educational Resources page.

Two Ways of Determining When to Write a Press Release — Plus, a List of Topic Ideas

Veracity is breaking down the mystery of when to write a press release with just two determining factors: timeliness and newsworthiness.

Use Keyword Targeted Writing to Solve Your Content Puzzle

5 Elements of Keyword Targeted Writing – not writing like a robot, targeted keywords, not annoying, structure and linking.

How to Leverage Your LinkedIn for Thought Leadership

Four critical elements to a thought leader’s LinkedIn including optimized profile, consistent high-quality content & engagement.

What To Do After You Get Press

Create a documented, repeatable process and get the story you worked so hard to land in front of more people.

How To Write How-To Blog Posts

Advice and step-by-step instructions on writing how-to blog posts including word count, headings, structure and call-to-action.

What You Need to Start a Podcast

A list of technical elements including hosting, equipment, software and a check-list for what should be included in each podcast episode.

How Volunteering Can Boost Resumes And Even Launch Businesses

Three Professional Volunteer Ideas That Will Add Skills And Increase Connections. I am talking about volunteer work that will not only keep your skills sharp but also possibly bring new skills, such as through these three avenues listed.

Leveraging Your Award, the Public Relations Way

5 steps for winning an award and how to ensure you get coverage for your hard work.

How to Battle Writer’s Block, Tips from Amy

Examining the top 3 mistakes writers make when they can’t think of what to write about.

6 Steps for Promoting an Event on Social Media

Tips on how to boost your social media organization and efficiency for event hosting.

Break Through Ego-Centrists & Boost Marketing

Location is a huge composer of our identity. Tips on how to maximize social presence and include your community.

Promote Yourself and Your Listings through Social Media

Tips for Creating iPhone Videos View video and blog post for tips on creating videos on your smartphone.

When to Respond to HARO Posts

Make sure you are going to reach a target audience in a quality outlet before putting forth too much effort.

Catching them Hook, Line & Sinker with Blog Posts

What’s the perfect length, ideal structure and must have elements of a blog post? Here’s a list:

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