SEO Articles

Blog posts, article and podcasts about Search Engine Optimization (SEO)

At Veracity much of our PR work directly benefits SEO efforts. A critical element of SEO is links coming from authoritative websites. Many public relations activies — including media relations, thought leadership and expert positioniong — create content and stories placed in high authority media sites.

A Five-Step Guide for Delivering PR Results

This blog outlines how to deliver PR results by setting expectations, defining goals, establishing metrics, reporting, and making adjustments.

Use Keyword Targeted Writing to Solve Your Content Puzzle

5 Elements of Keyword Targeted Writing – not writing like a robot, targeted keywords, not annoying, structure and linking.

This Is Why to Use Podcasts for Digital PR

Podcasts and Digital PR go hand-in-hand whether you are pitching for appearances on other podcasts or creating one of your own.

2022 PR Talk Predictions [Podcast]

Featuring Robert Johnson, Peter Shankman, Deirdre Breakenridge, Rand Fishkin, Michael Cottam, Domenica D’Ottavio, Mark Mohammadpour and Carmie McCook.

2022 PR Talk Predictions [Podcast]

2022 PR Talk Predictions [Podcast]

Featuring Robert Johnson, Peter Shankman, Deirdre Breakenridge, Rand Fishkin, Michael Cottam, Domenica D’Ottavio, Mark Mohammadpour and Carmie McCook.

Frequently Asked Questions (FAQ)

Frequently Asked Questions (FAQ)

There are some questions that we are frequently asked. We plan to add to this post on a regular basis. If you have a question about public relations, digital PR or agency life, ask away!

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