Amy Rosenberg Articles

Screw You January and the PR Firm You Rode in On

I close the month out by joining Glennon’s rally cry as she says “screw you, January!” But as a PR person, I offer a flippant middle finger to January’s evil PR firm that clearly doesn’t put caretaking over profits.

The Four Types of People You’ll Need to Turn Thought Leadership Dreams into Reality

Strategists, experts, content creators and implementers make up the right team that will deliver results.

How to Win the Conversation Through Content Marketing and Public Relations Partnerships

Content marketing and PR teams must work hand-in-hand to maximize their effectiveness. Initiatives can support consumer marketing and PR outreach efforts.

Move Over Traditional Media: Why Thought Leadership is the New Public Relations

Amy Rosenberg shares Five Ways to Do Thought Leadership and Three Tips for Sharing Your Thought Leadership

Three Things I Learned From My Month of Bullet Journaling

I recently started bullet journaling in an attempt to appease my ADHD brain and found that it is customizable, removes clutter and brings calm.

Streamlined Press Release Template [Free]

A streamlined, straightforward press release template from Amy Rosenberg and Veracity Marketing. Available for download in Word or Google Doc format.

Using Thought Leadership as a Recruiting and Retention Tool

The content you publish can help with hiring and keeping employees engaged. During the Great Resignation, leaders need to share the what along with the why.

PR Perfectionist [Podcast]

Amy and Mike talk about perfectionism, being insecure and the rebel mentality in this episode of PR Talk.

PR Talent’s Dan Lee [Podcast]

This PR Talk episode features Dan Lee, managing director at PR Talent, a nationwide recruiting firm. Amy & Dan talk about what makes a great communications hire and if there is an “it” that PR pros have.

Mike Rosenberg, Pseudo Host [Podcast]

Mike and Amy sit down to talk about Mike’s background, role at Veracity and outside of work activities. With a dish of podcast on the side.

A weird & kinda random conversation about SEMpdx’s Engage Conference [Minicast]

Engage Conference returns to Portland March 7 & 8. Amy and Mike talk about why you should attend and ask what you want Amy to cover at the conference.

Mac Prichard: Prichard Communications [Podcast]

Amy Rosenberg sits down with founder and president of the social change communications firm to talk about his companies, running a PR firm and advice for getting into the industry.

Misty Tompoles: Artslandia [Podcast]

Misty Tompoles, publisher and founder of Artslandia, is an amazing entrepreneur who started her company when she was 24.

What Kind of PR Person Are You?

There are many different types of PR people and which you choose to be will likely shift throughout your career. Here are 8 types of PR professionals

Mark Garber: Pamplin Media Group [Podcast]

PR Talk podcast with Mark Garber, President and Publisher of Pamplin Media Group, including Portland Tribune, Beaverton Valley Times, Clackamas Review.

Bruce Williams: KGW Media Group [Podcast]

Assignment Editor turned “Content Discovery Editor” talks about when, how and what information to reach out to the news desk with.

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