SEO Articles

Blog posts, article and podcasts about Search Engine Optimization (SEO)

At Veracity much of our PR work directly benefits SEO efforts. A critical element of SEO is links coming from authoritative websites. Many public relations activies — including media relations, thought leadership and expert positioniong — create content and stories placed in high authority media sites.

Using Thought Leadership to Drive SEO [Podcast]

Amy goes in-depth about how to use thought leadership for search engine optimization (SEO) and content marketing.

The Trifecta to Owning Your Industry with John Hall [Podcast]

Amy welcomes John Hall to discuss tips for productivity, how to combine thought leadership, SEO and PR to own your industry, and the difference between credibility and influence.

Digital PR Dictionary

Links, Domain Authority, SEO PR…What Does It All Mean?

Here’s How Public Relations Can Help Your Website

PR work generates high-quality links & mentions, which is good for SEO. Plus an analysis of various link types.

How To Be Okay Sucking At Stuff with Mary Davies [Podcast]

Amy is joined by Mary Davies as they chat about insecurity, expectations, imposter syndrome, setting boundaries, and dealing with negative feedback.

Using Thought Leadership to Drive SEO [Podcast]

Amy goes in-depth about how to use thought leadership for search engine optimization (SEO) and content marketing.

The Trifecta to Owning Your Industry with John Hall [Podcast]

Amy welcomes John Hall to discuss tips for productivity, how to combine thought leadership, SEO and PR to own your industry, and the difference between credibility and influence.

SEMpdx Event: What’s New for 2019 in Digital Marketing

This PR Talk Podcast was recorded live at SEMpdx’s “What’s New for 2019 in Digital Marketing Panel.” Featuring marketing experts predictions for SEO, PPC & social media.

A weird & kinda random conversation about SEMpdx’s Engage Conference [Minicast]

Engage Conference returns to Portland March 7 & 8. Amy and Mike talk about why you should attend and ask what you want Amy to cover at the conference.

What Kind of PR Person Are You?

There are many different types of PR people and which you choose to be will likely shift throughout your career. Here are 8 types of PR professionals

Greg Retsinas: KGW Media Group [Podcast]

The swallowing of traditional journalism is passionately outlined on this episode of Veracity’s #PRTalk Podcast.

Kent Lewis: Anvil Media [Podcast]

Banished to the digital basement: Kent Lewis recounts his exile from PR with 5 ways a marketing firm owner uses PR to grow on this episode of the PR Talk Podcast.

Linkbuilding Through PR with Carolyn Shelby, Tribune Interactive [Podcast]

Links, Local PR, SEO and more with Carolyn Shelby, Director of SEO and SEM for Tribune Publishing. Recorded at the 2018 Engage Conference.

Kevin Getch: Engage Conference [Podcast]

Kevin Getch of SEMpdx Has Us “Engaged” Before the Annual Digital Marketing Conference Hits Portland

Creating Blog Post Ideas [Podcast]

Coming up with ideas on what to write about can be hard. However, with a method, some practice and help from your team, you’ll have blog post topics galore.

Creating a Blog Schedule for a Nonprofit

Answer 5 questions and follow a systematic guide for building a blogging plan with staff, a board and volunteers.

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