This blog outlines how to deliver PR results by setting expectations, defining goals, establishing metrics, reporting, and making adjustments.
Digital PR Articles
Questions That No One Asks (But Should!) When Hiring a PR Firm
Amy shares what you should be asking your potential new PR vendor to save your organization time, effort and yield long-term benefits.
![The Elements of AI Governance with Janet Johnson and Ali Maaxa [Podcast]](https://www.veracityagency.com/wp-content/uploads/Janet-Ali-800x600-1.jpg)
The Elements of AI Governance with Janet Johnson and Ali Maaxa [Podcast]
Janet Johnson and Ali Maaxa of Portland’s AI Governance Group unpack the future of AI and how organizations can harness these new tools.
![Developing Long-Term Relationships Through Customer Success with Muck Rack’s Vanessa Neurohr [Podcast]](https://www.veracityagency.com/wp-content/uploads/Vanessa-Neurohr-800x600-1-400x250.jpg)
Developing Long-Term Relationships Through Customer Success with Muck Rack’s Vanessa Neurohr [Podcast]
Vanessa Neurohr, VP of customer success at Muck Rack introduces the PR software and shares the ins and outs of the customer success industry.
Develop a Winning Interview Style Using These Tips
One Writer’s Secrets for Creating Successful Thought Leadership Content. Hint: it All Starts with the Interview
How Jessica Rhodes is ‘Monetizing the Mic’ With Her Unique Approach to Podcast Booking
Learn the importance podcasts can play in a PR outreach strategy, how pitching these opportunities differs from other media and more.
I’m PR: Seeking Organizations Desiring Stronger Brands
A dating profile explaining why organizations should build a relationship with PR and advice on starting the conversation.
![PR Globe Trotting From Germany to Dubai [Podcast]](https://www.veracityagency.com/wp-content/uploads/Katharina-Hicker-800x600-1-400x250.jpg)
PR Globe Trotting From Germany to Dubai [Podcast]
Katharina Hicker shares with Amy what it’s like running PR campaigns in many different parts of the world on the PR Talk Podcast.
Use Keyword Targeted Writing to Solve Your Content Puzzle
5 Elements of Keyword Targeted Writing – not writing like a robot, targeted keywords, not annoying, structure and linking.
![Why You Need Data in Your PR Strategy with Christopher Penn [Podcast]](https://www.veracityagency.com/wp-content/uploads/Why-You-Need-Data-in-Your-PR-Strategy-800x600-1-400x250.jpg)
Why You Need Data in Your PR Strategy with Christopher Penn [Podcast]
Co-founder and Chief Data Scientist for Trust Insights, author, keynote speaker, podcast host, Christopher Penn talks about how to collect and use data in PR.
This Is Why to Use Podcasts for Digital PR
Podcasts and Digital PR go hand-in-hand whether you are pitching for appearances on other podcasts or creating one of your own.
![2022 PR Talk Predictions [Podcast]](https://www.veracityagency.com/wp-content/uploads/2022-Predictions-800x600-1-400x250.jpg)
2022 PR Talk Predictions [Podcast]
Featuring Robert Johnson, Peter Shankman, Deirdre Breakenridge, Rand Fishkin, Michael Cottam, Domenica D’Ottavio, Mark Mohammadpour and Carmie McCook.