How To Articles

Much of the content on our blog is educational. How To posts provide advice and guidance for a variety of topics. See more including Templates, Educational Minicasts and the PR Talk Podcast on our Educational Resources page.

Wikipedia Marketing with Dan Cook [Podcast]

Over his thirty-year career, Dan Cook has worked as a staff journalist in five different markets, including stops at the Portland Business Journal and Reuters.

Back to Basics: Optimizing a Facebook Company Page

Specific step-by-step guide for completing Facebook Business page info, image specifics, and content tips.

Creating a Blog Schedule for a Nonprofit

Answer 5 questions and follow a systematic guide for building a blogging plan with staff, a board and volunteers.

Back to the Basics: Optimizing a LinkedIn Company Page

The basics for creating and/or optimizing a LinkedIn company page and what type of content to share.

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